Binkley & Barfield, Inc. (BBI) is pleased to announce the election of Jessica Steglich to the newly created position of Marketing Manager.
In her new role, Jessica will be more closely involved in the formulation of marketing plans, with a particular focus on overseeing the firm’s proposal process by tracking each pursuit from start to finish. She will also lead the development and management of the firm’s CRM software.
Jessica has over 10 years of progressive graphic design and marketing experience with 6 years in the A/E/C industry. She is an expert in the proposal process and has led the production and coordination of proposals, qualifications, and presentations, as well as newsletters, brochures, banners, announcements, promotional items, and business cards while maintaining brand integrity. Jessica is a graduate of the University of Houston—Downtown with a Bachelor of Business Administration degree in Marketing. While in college, she was an active member of the American Marketing Association serving as Vice President of Fundraising and Vice President of Membership.
In her position as Marketing & Proposal Specialist, Jessica led dozens of proposals to completion. She has always shown initiative in the performance of her duties, even going above and beyond what is expected of her to ensure that the BBI Family of Companies delivers quality customer service while producing the expected outputs, well before their respective deadlines. We expect this same level of dedication and commitment to be applied in her new position.
“Jessica has been a key part of our success, and we were thrilled to promote her to this new position,” said Mindy Gray, Corporate Marketing Director. “We plan to focus heavily on increasing our proposal win rate in the coming years, and we are confident that Jessica will be in an important asset to help the Family of Companies reach this goal.”